Home /Work
Work · case studies · results

Proof over promise.

The agency industry is full of case studies that don't survive basic scrutiny — recycled numbers, made-up clients, logos the agency never actually worked with. This page is built differently. Every case study here is real, anonymized only when the client asks us to be, and attached to outcomes we can defend.

An honest note about what you'll find here right now

Scrolller is a newer agency. We've chosen to build this page as if we had twenty case studies to show — with filters, clear structure, and a framework for how we report outcomes — but we're only populating it with real ones. Right now, that number is small.

The alternative most agencies take is to fabricate case studies. Recycle a freelancer's portfolio piece. Pull numbers from a HubSpot template and stick a client name on them. Quietly use stock photos of "CEOs" who never existed. We've seen the playbook — it's embarrassing for the category and actively harmful to the clients who hire agencies based on fake proof.

As we ship work with real clients and produce outcomes we can stand behind over six-plus months, this page will fill in. Each case study will show the specific client situation, the work we did, the metrics that moved, and — where appropriate — what didn't work or what we'd do differently.

In the meantime, if you want to evaluate how we work, you have two better options than a fake case study grid: read the blog to see how we think, or book a call and we'll connect you directly with clients in similar situations — no coaching, no filtering.

Our framework

How we report results — and why it's different from most agency case studies

Every case study we publish follows the same structure. The structure exists because most agency case studies leave out the parts that matter — baseline numbers, timeframes, what didn't work, and attribution logic. Ours don't.

The client situation — specifically

Industry, revenue range, team size, current marketing state, and what specifically wasn't working. Generic intros like "a solar company came to us struggling with lead generation" tell you nothing. We give the real context.

The baseline — numbers before we started

Most case studies show the "after" number with no "before." A "3x increase in leads" means nothing if the starting point was 2 leads a month. We show baseline numbers so the improvement is evaluable.

What we did — with timelines

Month-by-month breakdown of what was built, deployed, and optimized. Which channels activated when. What took longer than expected. What pivoted mid-engagement and why.

What moved — and what didn't

The metrics that improved, with specific numbers. And the metrics that didn't — because every real engagement has both. Case studies that claim everything worked are either dishonest or too short to reveal the reality.

Attribution logic — explained honestly

We explain how we attributed outcomes to specific work. Which numbers are provable (rankings, ad attribution, CRM data) and which are directional (influenced pipeline, brand lift). No single metric does all the work of explaining the outcome.

What we'd do differently

Every engagement has mistakes and learning moments. We name ours — the wrong channel we spent on, the test that didn't work, the hire we should've made sooner. Case studies that claim perfection aren't case studies — they're sales pitches.

Where our work lives

The industries where we go deep

Case studies in this space will be organized by the industries we specialize in. If you're evaluating us for one of these verticals, the industry hub pages below cover our specific approach, process, and FAQs for that category.

References

Want to talk to people we've worked with?

Written case studies are one form of proof. Direct conversations with clients are a better one. If you're seriously evaluating working together, ask during the intake call and we'll connect you with operators in similar industries or similar situations. No coaching on what to say, no filtering to the happiest clients, no scripted talking points. You ask what you want to ask, they tell you what they tell you.

Your case study
could be next.

We work with a small number of clients at a time, and every new engagement is a potential case study — if the outcomes hold up. If you're ready to build something worth writing about, let's talk.